Launch ’21 Event enjoys tremendous response.

January 21, 2021 – The Imprint Canada Virtual Trade Show’s Launch ’21 event welcomed nearly 1,100 industry buyers over two days.

This outstanding response – despite provincial lockdowns and restrictions that kept many from their main office – serves as a tremendous harbinger of success to come in 2021 for our industry. The commitment demonstrated by participating buyers and exhibitors to make sure that they took part in this event bodes well as we progress into 2021.

“Economic uncertainties brought on by the COVID-19 pandemic remain the largest industry challenges,” said Show Manager Tony Muccilli. “Circumstances dictate that virtual interaction will continue for the time being. The Imprint Canada Virtual Show provided as close to ‘the real thing’ for attendees and exhibitors, to communicate, and to deliver knowledge and support to one another, in absence of in-person events.”

The embracing of this technology has been reflected in the continuous increases in attendance at the Imprint Canada Virtual Trade Show events, and in exhibitor enthusiasm for different methods to engage with attendees.

“We all look forward to being able to greet each other at physical trade shows, but until it is safe to do so, Imprint Canada will continue to deliver virtual events — along with technology enhancements — to bring our industry together,” Muccilli added.

The next Imprint Canada Virtual Trade Show is scheduled for Wednesday February 24 for a special one-day Pop-Up event.