Debco Acquired by Hub Promotional Group

June 2018 – In mid-June, it was announced that Massachusetts-based HUB Promotional Group finalized a deal to add its first Canadian supplier – Debco – to its existing portfolio of companies, which currently includes Hub Pen Company, Beacon Promotions, Best Promotions USA and Cooler Graphics.

“This is is a huge win-win! If anything, we’ll be even better to our customers,” said Alex Morin, Senior Vice President, Sales & Marketing, noting that leadership team and representation across the country will remain on board and intact.

Of the acquisition, Morin explains that Debco’s ownership team had begun thinking about the natural prospects of succession, and approximately 18-24 months ago decided it would be worthwhile to investigate finding the right partner and the right fit.

“This is deal preserves the legacy of a terrifically run Canadian company and it also brings together management synergies and operational expertise, which is one of the things we were looking for and one that will benefit the entire Canadian marketplace. It also gives us a tremendous amount of new resources to provide to our Canadian distributors, and that’s the real advantage here,” said Morin.

He added that the Debco ownership team has retained some equity in the Hub Group, which speaks volumes about the legacy and vision for Debco’s future, while underscoring its commitment to the Canadian market.

“These are two great companies with a history of success, who operate professionally, and who share many of the same family values. It’s ultimately why we were drawn to one another and the decision was made to partner with Hub,” added Morin.

Morin explained that Hub Promotional Group’s plans are to retain the Debco name and brand, and that Debco will be bolstered by parts of Hub’s brands in the future.

New 250,000 Square Foot Facility

By the end of 2018, Hub plans to include some its most popular pens into the Debco product lineup, while adding the machinery to decorate those products here in Canada when Debco moves into its new 250,000 square foot facility in Vaughan, Ontario in the Fall of 2018.

“This lease was signed before the deal with Hub Promotional Group was consummated and it will make easier to bring on new product lines and decorating capabilities,” added Morin.